Whether your small business has existed for years, or just recently started up, effective online marketing is critical. In this presentation, we will cover the fundamentals of utilizing and understanding social media for your business, Search Engine Optimization, the importance of a website, and your Google Business listing. Sept2020 Presented by Mindy Lee, Kansas SBDC at Pittsburg State University

Free and low-cost tools you can use to create branding and marketing materials for your business.

Join Mindy Lee from the Kansas SBDC at Pittsburg State University as she teaches the fundamentals of Search Engine Optimization. This presentation will help you gain an understanding of Search Engine Optimization, why it's important, some critical SEO factors, and SEO rules for Google.In this presentation you will learn: • What the Kansas SBDC is • What is SEO and how does it work • Why SEO is important • SEO rules for Google

This presentation discusses Search Engine Optimization, how and why businesses need to focus on it, Google's top-ranking factors, and much more. June 25, 2020

This eCommerce crash course outlines the website building platforms that can help you start an online business. Whether you want to turn your hobby or idea into a side hustle and put cash in your pocket, create a job for yourself, or start a small business, this webinar will show you the basics of selling online and get you off to a good start. Presented by Emily Rishel October 15, 2020

Discover resources and strategies to learn about industry trends, competition and company information, and demographic and lifestyle customer data. April 08, 2021

Presented by Emily Rishel June 11, 2020

This presentation covers the new features Facebook is launching for their online shops, as well as tips for optimizing your business page and the pros and cons of selling through the platform. June 08, 2020