Marketing & Sales: Website/Social Media Strategy
Discover resources and strategies to learn about industry trends, competition and company information, and demographic and lifestyle customer data.
Courtesy of Kansas SBDC at Wichita State Video length 0:50:30
This eCommerce crash course outlines the website building platforms that can help you start an online business. Whether you want to turn your hobby or idea into a side hustle and put cash in your pocket, create a job for yourself, or start a small business, this webinar will show you the basics of selling online and get you off to a good start.
Presented by Emily Rishel
Courtesy of Kansas SBDC at Wichita State Video length 0:59:30
Whether your small business has existed for years, or just recently started up, effective online marketing is critical. In this presentation, we will cover the fundamentals of utilizing and understanding social media for your business, Search Engine Optimization, the importance of a website, and your Google Business listing.
Presented by Mindy Lee
Courtesy of Kansas SBDC at Pittsburg State Video length 0:59:22
This presentation discusses Search Engine Optimization, how and why businesses need to focus on it, Google's top ranking factors, and much more.
Courtesy of Kansas SBDC at Wichita State Video length 1:03:05
This presentation covers the new features Facebook is launching for their online shops, as well as tips for optimizing your business page and the pros and cons of selling through the platform.
Courtesy of Kansas SBDC at Pittsburg State Video length 0:45:31
With states slowly opening businesses through a multi-phase process, it's important that businesses effectively communicate with their customers on changing business operations.In this webinar, we'll go over basic marketing tips that boutiques and retail shops can implement when they start opening their shops to the public.We will also be joined by Sydney Anselmi, owner of Audacious Boutique, to get an inside look at how she is handling the changing landscape of her business operations.
Presented by Mindy Lee with Small Business Owner, Sydney Anselmi
Courtesy of Kansas SBDC at Pittsburg State Video length 0:35:00
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. .